Coffeeducation League—Russia 2013 was born from the Barista League Championships that took place in 2012, where participants showed their skills in crafting latte art, espresso, cappuccinos, and signatures drinks, in both pairs as well as teams.
The educational program is a series of high-level courses dedicated to the most topical and relevant aspects of the current specialty coffee industry. This year, the Moscow Coffee and Tea Expo will welcome Irish Barista Champion Colin Harmon; 2009 World Barista Champion Gwilym Davies; and 2002 World Barista Champion Fritz Storm. Foreign experts were invited by Nuova Simonelli and Business Russia.
The first of these events took place on March 16 in Moscow in the café, LES, which is well known for its quality coffee and high level of service. A roaster as well as a café, LES offers only single origin coffee. Its overall friendly, focused atmosphere made LES the perfect place to host such an event.
The speakers for this first event were Stephen Leighton, who is the managing director of Has Bean Coffee Ltd., in Stafford, U.K.; and three-time Irish Barista Champion Colin Harmon, who co-owns Third Floor Espresso in Dublin. Stephen spoke about coffee origins, the best practices for evaluating beans, and the way processing centers for coffee work. Colin spoke about water: how it influences the taste of coffee, how to change the extraction, and how ratio effects the coffee overall.
The final stage of the Coffeeducation League—Russia 2013 will take place October 3 within the Moscow Coffee and Tea Expo at the Main Business Stage. Fritz Storm—a sought-after consultant and co-founder of The Barista Camp — will return to Moscow to lead this session.
On the Main Business Stage at the Moscow Coffee and Tea Expo, Fritz will lead workshop participants through the coursework in two parts: the first will focus on the growing of coffee and how a thorough understanding of what happens on the farm positively effects the quality of the coffee. Fritz will share his experience of traveling around the world visiting coffee farms, including his knowledge of coffee production, harvest, selection, and the latest trends. He will advise participants on how explaining coffee production to customers can leave them with unforgettable and emotional experiences, which can secure them as longtime loyal customers.
Each participant will take a test at the end of the event, and the top finisher will win a trip to Japan to attend The Barista Camp with founders Fritz Storm and Kentaro Maruyama.
The Barista Camp is a unique event that is held in Japan at Kentaro’s roastery. The camp unites baristas and coffee producers from all over the world. During the three-day course, participants not only attend lectures but share the experience with each other, which helps them all in learning about community and the coffee industry.
The Moscow Coffee and Tea Expo team is also collaborating with Business Russia and Nuova Simonelli to present other events for the Coffeeducation League October 1, 2, and 4.
The legendary Gwilym Davies—2009 WBC Champion, owner of London’s popular Prufrock café, and a member of the Specialty Coffee Association of Europe—and Colin Harmon will host classes on topics that will interest baristas, café managers, and managing directors.
Gwilym’s program will consist of lectures about determining the perfect recipe for espresso, in which he will discuss the importance of the right dose, yield, and temperature. He will include theoretical and practical coursework called “Brewing With the Champions,” that should prove interesting to those who are interested in pursuing an alternative brewing menu, which is a new and very popular trend in the coffee industry. Gwilym will be joined by Russian coffee experts Nikolay Christyakov (café LES), Asli Yaman (Soyuz Coffee Roasting), and Dmitry Koryukin (OMNI Coffee( who will talk about roasting in Russia, and how styles, appearance, and also the taste of coffee (both espresso and filter) differ around the world; the impact of roast profiling on blending, brewing, and customer preference, and what to choose for espresso: single origins or blends.
The reigning Irish Barista Champion, Colin Harmon, who made it to the final round of the World Barista Championship in 2013, will talk about the methods that he uses at Third Floor Espresso to differentiate his business from other cafés, and to engage customers in the understanding of specialty coffee. Colin will present a number of strategies that can be used in business to not only make excellent coffee, but to insure that customers develop an appreciation of what baristas are doing, in order to insure the customers come back. Colin will also hold a course called “Brewing With the Champions” and will talk about his preferred method of brewing—Chemex—and what factors you should focus on while brewing it. The class will then steer toward measuring extractions and how standards in brewing will be changed in the coming years.
Visitors will have the opportunity to discover and test new technologies, designed to improve productivity and communication to customers.
Private consultations will become the last step of the program.
The Coffee Box is a unique vivid program of national and international events, prepared in partnership with Traveller's Coffee and manufacturer of high-quality coffee machines La Marzocco. The Coffee Box there will introduce the most interesting workshops of highly skilled professionals in the coffee segment.
And the most important thing! Moscow Barista Championship 2014 will take place at the area, it will be judged by Dan Streetman and Sonja Björk Grant.
Barista, showed the best results, will get into the final round of the Russian Barista Championship 2014.
The first 6 places will receive trophies from the legendary Reg Barber! Also, the winner will receive a prize from the technical partner of the contest – the coffee machine Linea 1EE.
The program of The Coffee Box area promises a lot of interesting tastings and presentations on current topics from the world of coffee.
The Lab. is an exclusive project of Moscow Coffee and Tea Expo, laboratory «behind the glass» for carrying out tests and experiments with coffee.
The glass room is equipped with everything necessary for a thorough job with coffee: coffee bean analysis, research with coffee, checking the quality of green coffee, defect detection, coffee roasting, cupping organizations, etc. Visitors will learn about all the fine details of coffee: how it grows on plantations and stored, what factors affect its quality, what are qualitative methods of roasting, what are alternative methods of roasting coffee and much more. And also visitors will take part in cupping, during which sort out the differences between the varieties and processing methods. Timur Dudkin, Authorized SCAE Trainer and head of green coffee quality for Mare Terra , will be holding certification courses for baristas and cuppers – Barista Skills Foundation, Barista Skills Intermediante and Cup Tasting. Sensory Intermediate. The maximum number of course participants for Barista Skills are 16 people, Sensory Intermediate – 24 people. The lucky ones who have been trained with the professional, at the end of the course will receive a certificate for their modules of diplomas!
The most important component of the program are the national competitions – Russian Roasting Championship 2014 and Russian Alternative Cup Tasters Championship 2013. Roasters will fight for the right to represent Russia in the final of World Coffee Roasting Championship 2014.
In the interactive zone Brew Bar visitors will try flavored coffee, brewed in alternative ways: from Chemex to super-automatic coffee machine, from classic espresso and cappuccino to all kinds of cocktails on the basis of coffee. Guests will learn everything about coffee from the different countries – Ethiopia, Tanzania, Rwanda, Burundi, El Salvador, and others. More than 10 well-known companies will be holding cupping-sessions and degustation. RVC is official partner of Brew Bar area.
Profile Challenge will take place on this area – championship, wherenot roasters or company, butroasting profiles compete with each other. Visitors of the exhibition will test the coffee samples from the participants and choose the winner!
Tea Garden – The business of tea. An educational area featuring workshops, master-classes, tastings and tea ceremonies.
Business topics addressed include: how to open your own tea-room, how to purchase a good price tea, how to increase the income of your own tea-room etc.
For the first time in Russia – a program all about national herbal teas and their application in modern tea business. Moscow Coffee and Tea Expo looks at the history of herbal teas, and the ritual that surrounds them and how you can use herbal tea to create a special atmosphere in your business.
Barista party – an evening in a pleasant company of professionals and their friends. Surprises and gifts from organizers and partners of Moscow Coffee and Tea Expo.
Location : Moscow well-known cafes and tea-rooms.
Premiere! Moscow Coffee and Tea Expo presents the new project – Championships! Here you will see competing baristas, and know who will win the title.
Timur Dudkin, Head of green coffee quality for Mare Terra, will hold Russian Alternative Cup Tasters Championship 2013. More than 30 professionals will compete for the title of the winner!
Sonja Björk Grant, Head Judge of the World Barista Championship, and Dan Streetman, Head Judge of United States Barista Championship, will choose the best barista iat the Moscow Barista Championship 2014. Finalists will receive a ticket to the Russian Barista Championship 2014.
The winner will receive a coffee machine La Marzocco LINEA 1EE and the cup made by legendary Reg С Barber.
Moscow Coffee and Tea Expo will be proud to host Russian Coffee Roasting Championship 2014, Profile Challenge and the Grind and Brew.